For years, McCormick Place Lakeside in Chicago posed a deadly risk to migrating birds. Its massive glass façade led to countless collisions, until a mass collision event in October 2023 prompted urgent action. Building managers partnered with Feather Friendly® to install bird-friendly dot patterns on nearly two football fields of glass, a bold step to protect birds in flight. Since then, longtime bird monitor David Willard has seen a dramatic reduction in collisions. Every year, more than 1 bill