Nike's turnaround will take a bit longer than expected under new CEO Elliott Hill, who outlined his strategy to return the company to growth on Thursday after the retailer blamed deep discounting for ...

NIKE Inc. NKE continues to demonstrate fundamental strength, driven by moves to support sustainable profitability. However, ...

Nike investors will look for signs this week that the recovery glimpsed last quarter is sustainable and that a bigger marketing budget is helping the sportswear maker claw back market share lost to ...

Nike is committing to “bolder and more distinctive” brand marketing as it seeks a rebound, CEO John Donahoe said on a call discussing third-quarter earnings with analysts last week. The Summer ...

Nike's direct-to-consumer strategy and loyal customer base acquired during the pandemic are expected to contribute to the company's profitability. Q1 results showed mixed performance, with sales ...

Nike said it expects the decline in its sales and margins to slow in the current quarter as it continues to clear aged inventory and crank up marketing as its turnaround strategy progresses. Chief ...

Nike CEO Elliott Hill outlined his strategy to return the company to growth after the retailer blamed deep discounting for declining revenue and profit. The longtime Nike veteran, who returned in ...