SAN FRANCISCO--Up until now, Google Analytics hasn't offered too much information on the way visitors move around a given site. Susan Wojcicki, senior vice president of advertising at Google, took the ...

The Google Analytics Visitors Flow report is truly a handy way to visualize what's happening on a website. Today's the day you turn it into your secret conversion rate optimization weapon and glean ...

Google Analytics announced a new set of reports that should help marketers and website owners to understand how users behave on their websites. The feature was presented this morning during Web 2.0 ...

How to Use Google Analytics Visitors Flow Reports to Improve Conversion Rates We all want our website to be user friendly. But you don't get there without constant analysis and optimization. Here's ...