The holiday season is upon us, full throttle, and although 2005 is already a vague memory in the futuristic minds of channel marketers focusing on summer 2006, the “Shopping Methods & Mindsets” study ...
Shakespeare’s Juliet isn’t the only one to ask what’s in a name. Apparel and home goods cataloger Lands’ End is pondering the same question. Earlier this year the Dodgeville, WI-based mailer changed ...
People in the U.S. and 41 other countries around the globe scour IKEA catalogs to find the exact same cheap, simple furniture with hard-to-pronounce Swedish names, but the company’s Saudi Arabian ...
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