A new Super Bowl commercial from Volkswagen — its first U.S. ad during the big game in 10 years — is putting a heavy focus on its most iconic vehicle: the Beetle. The Beetle last saw mainstream ...
If you're the type of TV viewer who enjoys the Super Bowl for its advertisements as much or more than for its football, you can enjoy this new nostalgia-heavy ad from German automaker Volkswagen.
Back in the 1970s, the idea that Volkswagen might stop making the Beetle was unthinkable. The car and the brand that built it had become synonymous, and no one could imagine that VW would give it up ...
Volkswagen was once known for their advertising. The golden age of VW advertising is long gone, but back in the ’60s and ’70s, Volkswagen’s Dole Dane Bernbach-led ad campaigns were the stuff of legend ...
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How the 1953 Volkswagen Beetle went mainstream
The 1953 Volkswagen Beetle did not simply roll into showrooms as another imported oddity. It arrived at the precise moment when car culture, highway building, and postwar tastes were shifting, and it ...
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