Logo redesigns, while nicely profitable for designers and consultants, rarely do a heck of a lot for the company behind the logo. Consumers generally don’t care or even notice. But sometimes, subtle ...

Alongside VISA cards, the worldwide credit card brand Mastercard announced that it will update its logo for the first time in about 20 years. The aim of this change seems to be in the view of ...

Textless logos are often the sign of a brand that has supreme confidence. Many brands will use both a symbol and a wordmark in a lockup, but ditching the type to use a symbol alone is sometimes only ...

This content has been selected, created and edited by the Finextra editorial team based upon its relevance and interest to our community. The aim of the project is to give consumers more clarity over ...

Mastercard has launched a new WhatsApp chatbot to provide cardholders with easier access to the benefits of its Silver Logo benefits, enhancing convenience and engagement for affluent consumers in ...