LG Ad Solutions reports significant growth in general-market advertisers using Home Screen placements, underscoring the surface’s rise as CTV’s highest-impact real estate. MOUNTAIN VIEW, ...
No matter what you’re going to watch, you’re going to want some chocolate. So it makes sense that Hershey, a longtime television advertiser that has already shifted most of its video budget to ...
LG Ad Solutions launched the first 3D native digital display on its platform for the collection of high-end jewelry brand Chaumet's Joséphine Aigrette, with support from Teads and Publicis Media Luxe ...
86% of viewers say Home Screen promotions remind them when new movies are available to rent or buy — and 67% take action According to the study, 86% of viewers say a Home Screen promotion has reminded ...
LG Ad Solutions, a global leader in advanced connected TV (CTV) advertising, today (18th November, 2025) released new findings illustrating how the Smart TV Home Screen has become the new "first ...