Joe Wicks, the popular British fitness coach, author, influencer and entrepreneur, has signed with WME. Known to many as “The Body Coach,” Wicks has become a major name in health, fitness and witness, ...

Broadcasting giant ITV has agreed to invest up to £3m in The Body Coach fitness app created by TV star Joe Wicks.

The Body Coach app was launched by Wicks at the end of 2020 following his rise to fame in the initial Covid-19 lockdowns, which earned him the title of the nation's PE teacher.

ITV invests up to £3m in Joe Wicks fitness app - The Body Coach app was launched by Wicks at the end of 2020 following his rise to fame in the initial Covid-19 lockdowns.

ITV has announced an investment in health and fitness app The Body Coach, created by fitness coach and TV presenters Joe Wicks. As part of ITV Adventures Invest, its Media for Equity investment fund, ...