PARIS — Initio Parfums Privés is poised to inaugurate its first flagship, based in Paris, in mid-May. The 540-square-foot boutique, situated at 320 Rue Saint-Honoré, in the city’s first arrondissement ...

PARIS — Two hot niche fragrance brands — Parfums de Marly and Initio Parfums Privés — have been snapped up by Advent International, which took a majority stake in the labels. Financial terms of the ...

The French functional fragrance brand is supporting the Single Molecule Olfactory Testing and Training (SMOTT) project with Versailles Hospital and Université Paris Cité ...

Add Yahoo as a preferred source to see more of our stories on Google. PARIS — Initio Parfums Privés is teaming with Dsm-Firmenich on functional fragrance creation. The privileged partnership comes 10 ...

Et si un parfum était capable de booster votre humeur chaque jour ? C'est le cas de cette création signée par une maison française.

Welcome to ESScent — a weekly fragrance series, where we tantalize your senses with the latest scents and swoon-worthy launches. From floral fantasies to sultry musks, we’re here to guide you through ...

La maison Initio Parfums Privés vient de dévoiler une nouvelle fragrance dont la formule a été scientifiquement élaborée pour amplifier sa confiance en soi et révéler sa force intérieure. Réduire le ...

In an industry where there is an overwhelming amount of product launches daily, Product Of The Week helps you cut through the noise. To help you find your new beauty and wellness favorites, this ...

Are you on the hunt for your next signature scent as the leaves start to turn and sweaters come out of storage? If you’re anything like us, fall is not just about pumpkin spice lattes and cozy nights ...

Baptisée « Narcotic Delight », cette fragrance signée Initio Parfums Privés fait des émules aussi bien sur les réseaux sociaux qu’auprès des célébrités. Depuis quelques saisons, les parfums de niche ...

Parfums de Marly and INITIO Parfums Privés are based in Paris Sprecher will remain executive chairman, creative director and as a large minority shareholder in both the companies Advent is a global ...