As data becomes central to decision making across sectors — from logistics and real estate to environmental monitoring and smart cities — geospatial content licensing has become a cornerstone of ...
The Marketing All Product Survey (MAPS) provides detailed insights into South African consumer behaviour, covering everything from product usage and brand loyalty to media habits. This data is ...
As more businesses adopt MAPS data for decision-making, South Africa’s retail market will benefit from improved alignment with consumer demand and a stronger competitive edge. The Marketing All ...
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