This lure’s metal lip not only holds up to whacking hard bottom, but can be tweaked so the bait’s action matches the musky’s mood. Musky lures are so important because, well, muskies are moody.

Most anglers don’t know what to think when they walk into a musky shop and are greeted with rows upon rows of strange-looking lures ranging in size, shape, and color. From massive rubber swimmers with ...

When the weather forecast calls for multiple days of temperatures in the teens, most anglers know freshwater fishing is coming to an end. But just before water starts to lock up is actually one of the ...

Hunting and fishing go hand in hand for many people, but for those who choose to angle for musky, a large freshwater predatory fish in the rivers and reservoirs of the Midwest, fishing is hunting.

GRAND FORKS, N.D. -- As a muskie fisherman with a knack for inventing things, developing a muskie lure came naturally for Jeff Sprecher. It appears the Grand Forks inventor and entrepreneur has landed ...

Our fishing lures for freshwater are Anise scented for maximum effectiveness and features realistic eyes to attract more fish underwater. The fins cause this large musky jerk baits to move erratically ...