When animated roaches tremble in a television commercial, you can be certain that a heroic can of bug spray is about to make an appearance. This is a time-honored strategy, but it’s tougher to make it ...

NEW YORK -- Mind your feet. "Digger" has burrowed back onto the television screen. Toes curled last April when Novartis began to advertise Lamisil, a tablet that combats nail fungus infection, with a ...

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