For many of us, childhood memories are tied not just to toys or old cartoons, but also to the jingles, commercials, and iconic mascots that accompanied a trip to our favorite fast-food restaurant.

I'm sorry, Redditor JR_Masterson, but a sequel to the 2006 stealth-action game Sneak King will probably never happen because the mascot was creepy as hell. In an interview with Restaurant Business ...

Some fast food mascots have remarkable staying power. Ronald McDonald, for example, is decades older than most of his customers today. Other mascots come and go too quickly to remember. Even those who ...

Everyone knows mascots are creepy. Like clowns, they hide behind a mask of anonymity, which, in addition to their bizarre appearance, allows them a license to act in ways that are human-like, but just ...

Let's look at how mascot horror twists cheerful childhood icons into unsettling threats. Mascot horror twists cheerful childhood icons into unsettling threats. Let’s look at how Five Nights at ...

Burger King drops the creepy king mascot to appeal to families again. Is this branding move aiming for a warmer, more ...

For many fast food chains, mascots are a big part of branding. What would McDonald's be without Ronald McDonald, or Wendy's without Wendy, the red-headed, freckled girl right in the middle of its logo ...