Forbes contributors publish independent expert analyses and insights. I build, study, and write about products and ideas that move people. Here’s the problem: Until now, the explosion of methods for ...

It’s a common sight: office walls covered in sticky notes with labels like “frugal Fran” and “adventurous Adam.” In the past 10 years, there’s been a flurry of interest in this type of empathetic user ...

Shaping behavior has always been an integral part of design, but whether the design is good for users isn’t always clear cut. Since first being coined as a term in 2010, Behavior Design has grown in ...

A new technical paper titled “LLM-based Behaviour Driven Development for Hardware Design” was published by researchers at ...

“ Apple Watch is the most personal device we’ve ever created,” said Apple CEO Tim Cook at the Flint Center last month. He went on to bullet the much-anticipated wearable as "an extremely precise and ...

The growing complexity of marketing to consumers hasn't been lost on CMOs. But somewhere in the vast space between traditional methods, big data analytics, social listening, mobile apps, clickstream ...

Global technology services firm Orion Business Innovation has acquired two companies: Behavior Design and Plainsboro-based Cabeus. Orion is focused on enterprise digital transformation and digital ...

Changing behavior is hard. We see it everyday — New Year’s resolutions fall through, gym memberships remain unused, and well-intentioned plans to eat less, or save more, never come to fruition. There ...

Acquisition, engagement, retention, optimal outcomes, and advocacy: This is the ideal patient lifecycle. It sounds straightforward enough, but this cycle often collapses in the wake of common ...

Tech leader acquires NYC-based UX strategy and design company Behavior Design and pharma & life sciences Cloud Solution firm Cabeus NEW YORK & LONDON & MUMBAI, India–July 17, 2019–Orion Business ...